Dan from ArmorGames

What does 'Armor Games' look for in a potential sponsor?

1.) A fun and addictive game
2.) A willingness to work with us to make improvements on the game if necessary
3.) Someone who is passionate about their games and is wiling to fix bugs and update the game even after it is released on the web.
4.) Someone who wants to earn money and get exposure for their game. We work with some of the leading portals on the web and can get your game in front of millions of people.

Other things that help.

5.) Clean and Simple menus. Use the KISS principle. Keep It Simple, STUPID!
6.) Something that has a learning curve. Not too easy or too hard, just right.
7.) Presentation value and attention to detail. (Play Alien Hominid on Newgrounds if you want to know what attention to detail looks like)